Social Media Content Generating Checklist

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Guideline

• Keep posts 300-500 words in length
• Include a featured image of relevant meta description in your post
• Optimize posts to include target keywords
• Make sure you have a call to action
• Make sure you have a social sharing button

(OPTIONAL) draft of text

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Facebook

• Blog posts
• Content offers
• Call to action
• Include an image

Twitter

• Blog posts
• Content offers
• Call to action
• Include an image
• Retweet influencers
• Follow new people everyday
• Monitor keywords and mentions
• Respond to tweets

Linkedin

• Update your status a few times a week
• Scan industry groups a few times a week
• Learn to update your company profile
• Use Linkedin to research prospective partners and affiliates

Google+

• Share your content a few times a week
• Promote posts from influencers in your industry
• Circle new people everyday
• Offer Hangout sessions
• Make sure your posts are public

Pinterest

• Add keywords in your pins
• Add boards clients would be interested in
• Follow new boards each week
• Make sure pins link back to your site

Youtube

• Create presentations
• Create infographics
• Create eBooks
• Create case studies